doi: 10.18178/ijiet.2024.14.11.2188
An Application of Model Unified Theory of Acceptance and Use of Technology (UTAUT): A Use Case for a System of Personalized Learning Based on Learning Styles
Hoa-Huy Nguyen1
,
Viet Anh Nguyen2,*
- 1University of Education, Viet Nam National University (VNU-UED), Hanoi, Vietnam
- 2University of Engineering and Technology, Vietnam National University (VNU-UET), Hanoi, Vietnam
- Manuscript receivedMarch 4, 2024
- revisedJune 24, 2024
- acceptedSeptember 5, 2024
- publishedNovember 15, 2024
Abstract
This research aims at investigating the factors that influence learners’ behavioral intention toward personalized learning through the System of Personalized Learning Based on Learning Styles (PLBLS) using the Unified Theory of Acceptance and Use of Technology (UTAUT) model supported bythe Technology Acceptance Model (TAM) model to understand learners’ intentions and behaviors when using the system. A survey of 144 learners enrolled in the Introduction to Educational Technology course at a university was conducted employing a quantitative research approach to examine the factors influencing the UTAUT model. The results indicate that Perceived Usefulness, Perceived Ease of Use, Habit, and Facilitating Conditions all influenced both the Behavioral Intention and the Behavioral Use of the PLBLS system. The findings suggest that habitual usage, effective communication about the benefits and user-friendliness of the PLBLS system, and the availability of convenient conditions enhance the intention to use the software, thereby promoting actual use among learners.
Keywords
- Unified Theory of Acceptance and Use of Technology (UTAUT)
- Technology Acceptance Model (TAM)
- personalized learning
- learning style
How to Cite
Hoa-Huy Nguyen and Viet Anh Nguyen, "An Application of Model Unified Theory of Acceptance and Use of Technology (UTAUT): A Use Case for a System of Personalized Learning Based on Learning Styles," International Journal of Information and Education Technology, vol. 14, no. 11, pp. 1574-1582, 2024. https://doi.org/10.18178/ijiet.2024.14.11.2188
Copyright & License
Copyright © 2024 by the authors. This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited (CC BY 4.0).