International Journal of
Information and Education Technology

Editor-In-Chief: Prof. Jon-Chao Hong
Frequency: Monthly
ISSN: 2010-3689 (Online)
E-mali: editor@ijiet.org
Publisher: IACSIT Press
 

OPEN ACCESS
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IJIET 2025 Vol.15(11): 2528-2537
doi: 10.18178/ijiet.2025.15.11.2448

Learning Experience of Lanna Wisdom Using the Metaverse towards a Creative Economy

Niramol Prasertphongkun1, Phobson Tichai1, Rueanglada Punyalikhit2,*, Pallop Piriyasurawong3, and Prachyanun Nilsook3
1. Faculty of Art and Architecture, Rajamangala University of Technology Lanna, Chiang Mai, Thailand
2. Faculty of Decorative Art, Silpakorn University, Bangkok, Thailand
3. Division of Information and Communication Technology for Education, The Faculty of Technical Education, King Mongkut’s University of Technology North Bangkok (KMUTNB), Bangkok, Thailand
Email: Niramol.p1405@gmail.com (N.P.); phobson.tichai@gmail.com (P.T.); Punyalikhit.R@su.ac.th (R.P.); palloppi@gmail.com (P.P.); prachyanun.n@kmutt.ac.th (P.N.)
*Corresponding author

Manuscript received May 16, 2025; revised June 9, 2025; accepted July 14, 2025; published November 19, 2025

Abstract—This research aimed to develop the Learning Experience of Lanna Wisdom Using the Metaverse Towards a Creative Economy Model (LEX-LA) Creative Journey and evaluate its appropriateness. The study was conducted in 2 phases. The first phase involved designing a learning experience framework that integrates Lanna local wisdom with metaverse technology, based on experiential learning theory and user-centered design. The second phase focused on validating the model through expert review. The LEX-LA Creative Journey comprises 5 stages: cultural context immersion, knowledge co-construction, digital application, creative product development, and reflective feedback. Experts in educational technology and digital marketing communication affirmed the model’s relevance and quality. Notably, the stages emphasizing creativity and cultural engagement were recognized as being particularly impactful. The findings suggest that the LEX-LA Creative Journey enhances learners’ creative capacity and supports the development of cultural entrepreneurship, contributing to the sustainable growth of the creative economy.

Keywords—learning model, learning experience, Lanna Wisdom, metaverse, creative economy


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Cite: Niramol Prasertphongkun, Phobson Tichai, Rueanglada Punyalikhit, Pallop Piriyasurawong, and Prachyanun Nilsook, "Learning Experience of Lanna Wisdom Using the Metaverse towards a Creative Economy," International Journal of Information and Education Technology, vol. 15, no. 11, pp. 2528-2537, 2025.


Copyright © 2025 by the authors. This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited (CC BY 4.0).

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