IJIET 2020 Vol.10(2): 110-116 ISSN: 2010-3689
doi: 10.18178/ijiet.2020.10.2.1348

Shall We Go to the MALL? — Students‘ Perceptions of a Business English Learning App

Yu-Chun Wang and Liwei Hsu

Abstract—The study reported in this paper investigated students’ perceptions of an application (app) by which mobile-assisted language learning was used to learn business English. An app was developed for purposes of the research. The technology acceptance model was adopted to examine the intent to use the app and find relationships among acceptance variables. One-hundred students of engineering programs at a university in Taiwan joined this study and they were asked to use the app and report on their perceptions. Subsequently, thirteen of the participants also took part in a process of reflection, designed to gain a deeper understanding of their first impressions and perceptions of the app and the associated learning process. It was found that they had a positive attitude toward use of the app for business English learning and were willing to use it. Perceived ease of use was a major factor impacting their perceptions of use of the app for language learning. Furthermore, perceived satisfaction correlated with future behavioral intention; when students were satisfied with the system, they were more accepting of the learning tool. Finally, the students’ feedback and suggestions implied that the app enhanced their language proficiency, indicating that mobile-assisted language learning continues to make progress in such contexts.

Index Terms—App characteristics, mobile-assisted language learning, technology acceptance model.

Yu-Chun Wang is with the National Kaohsiung University of Science and Technology, Taiwan (e-mail: willie_wang@ nkust.edu.tw).
Liwei Hsu is with National Kaohsiung University of Hospitality and Tourism, Taiwan (e-mail: liweihsu@mail.nkuht.edu.tw).

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Cite: Yu-Chun Wang and Liwei Hsu, "Shall We Go to the MALL? — Students‘ Perceptions of a Business English Learning App," International Journal of Information and Education Technology vol. 10, no. 2, pp. 110-116, 2020.

Copyright © 2020 by the authors. This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited (CC BY 4.0).

General Information

  • ISSN: 2010-3689 (Online)
  • Abbreviated Title: Int. J. Inf. Educ. Technol.
  • Frequency: Monthly
  • DOI: 10.18178/IJIET
  • Editor-in-Chief: Prof. Dr. Steve Thatcher
  • Executive Editor: Ms. Nancy Y. Liu
  • Abstracting/ Indexing: Scopus (Since 2019), EI(INSPEC, IET), EBSCO, Electronic Journals Library, Google Scholar, Crossref, etc.
  • E-mail: ijiet@ejournal.net