Abstract—The study reported in this paper investigated
students’ perceptions of an application (app) by which
mobile-assisted language learning was used to learn business
English. An app was developed for purposes of the research.
The technology acceptance model was adopted to examine the
intent to use the app and find relationships among acceptance
variables. One-hundred students of engineering programs at a
university in Taiwan joined this study and they were asked to
use the app and report on their perceptions. Subsequently,
thirteen of the participants also took part in a process of
reflection, designed to gain a deeper understanding of their first
impressions and perceptions of the app and the associated
learning process. It was found that they had a positive attitude
toward use of the app for business English learning and were
willing to use it. Perceived ease of use was a major factor
impacting their perceptions of use of the app for language
learning. Furthermore, perceived satisfaction correlated with
future behavioral intention; when students were satisfied with
the system, they were more accepting of the learning tool.
Finally, the students’ feedback and suggestions implied that the
app enhanced their language proficiency, indicating that
mobile-assisted language learning continues to make progress
in such contexts.
Index Terms—App characteristics, mobile-assisted language learning, technology acceptance model.
Yu-Chun Wang is with the National Kaohsiung University of Science and Technology, Taiwan (e-mail: willie_wang@ nkust.edu.tw).
Liwei Hsu is with National Kaohsiung University of Hospitality and Tourism, Taiwan (e-mail: firstname.lastname@example.org).
Cite: Yu-Chun Wang and Liwei Hsu, "Shall We Go to the MALL? — Students‘ Perceptions of a Business English Learning App," International Journal of Information and Education Technology vol. 10, no. 2, pp. 110-116, 2020.Copyright © 2020 by the authors. This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited (CC BY 4.0).