IJIET 2025 Vol.15(9): 1873-1883
doi: 10.18178/ijiet.2025.15.9.2388
doi: 10.18178/ijiet.2025.15.9.2388
Students’ Behavioral Intentions Toward Teachers’ Use of Augmented Reality in Higher Education: Insights from the UAE
Rasha T. A. Alnaqeeb1,*, Nor A. Abdullah1, Nasuha L. Abdullah1, Muthana F. Almasoodi2,
and Latifa M. A. Alfarsi3
1. Department of Information Systems, School of Computer Sciences, Universiti Sains Malaysia, USM, Pulau Penang, Malaysia
2. Department of Tourism Studies, College of Tourism Science, Kerbala University, Karbala, Iraq
3. Department of Arabic and Emirates Studies, Higher Colleges of Technology, Abu Dhabi, UAE
Email: rashaalnaqeeb@student.usm.my (R.T.A.A.); athiyah@usm.my (N.A.A.); nasuha@usm.my (N.L.A.); muthana.f@uokerbala.edu.iq (M.F.A.); Latti.alfarsi@gmail.com (L.M.A.A.)
*Corresponding author
2. Department of Tourism Studies, College of Tourism Science, Kerbala University, Karbala, Iraq
3. Department of Arabic and Emirates Studies, Higher Colleges of Technology, Abu Dhabi, UAE
Email: rashaalnaqeeb@student.usm.my (R.T.A.A.); athiyah@usm.my (N.A.A.); nasuha@usm.my (N.L.A.); muthana.f@uokerbala.edu.iq (M.F.A.); Latti.alfarsi@gmail.com (L.M.A.A.)
*Corresponding author
Manuscript received March 12, 2025; revised April 3, 2025; accepted May 7, 2025; published September 11, 2025
Abstract—This research examines a Unified Theory of Acceptance and Use of Technology (UTAUT2)-model derived method to identify variables influencing students’ behavioral intention towards the use of augmented reality by university teachers in the UAE. Although social influence was insignificant with implications that UAE students are utility and usability oriented rather than peer/teacher influence. Performance expectancy, effort expectation, facilitating conditions, flexibility, hedonic motivation, and self-efficacy significantly influenced Augmented Reality (AR) adoption by strongly predicting AR adoption based on the results from an analysis of data on 308 students using Partial Least Squares Structural Equation Modeling (PLS-SEM). Findings highlight the need for the development of user-friendly, entertaining AR technologies for building self-efficacy and institutional facilitation (e.g., training, infrastructure) support. policy recommendations to policy makers and educators are presented in the study for accelerating adoption and further extend UTAUT2 by demonstrating its applicability in UAE’s AR learning environment.
Keywords—augmented reality, behavioral intentions, higher education, Unified Theory of Acceptance and Use of Technology (UTAUT2), contextual factors
Copyright © 2025 by the authors. This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited (CC BY 4.0).
Keywords—augmented reality, behavioral intentions, higher education, Unified Theory of Acceptance and Use of Technology (UTAUT2), contextual factors
Cite: Rasha T. A. Alnaqeeb, Nor A. Abdullah, Nasuha L. Abdullah, Muthana F. Almasoodi, and Latifa M. A. Alfarsi, "Students’ Behavioral Intentions Toward Teachers’ Use of Augmented Reality in Higher Education: Insights from the UAE," International Journal of Information and Education Technology, vol. 15, no. 9, pp. 1873-1883, 2025.
Copyright © 2025 by the authors. This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited (CC BY 4.0).